Applications · Branding
v4v Social Network Branding
v4v Social Network
We developed the logo, branding and tone of voice for V4V, a same-sex dating website that needed a quirky and witty edge. Personality was to be laid-back, fun and approachable. We shaped the way the brand would speak in advertising and externally; flirty but not vulgar, funny and witty. We sourced a handful of concept and lifestyle imagery to support the uniqueness of this brand.

The project
A closer look.
WHAT WE DID
We developed the logo, branding and tone of voice for V4V, a same-sex dating website that needed a quirky and witty edge. Personality was to be laid-back, fun and approachable. We shaped the way the brand would speak in advertising and externally; flirty but not vulgar, funny and witty. We sourced a handful of concept and lifestyle imagery to support the uniqueness of this brand.
Project gallery
A closer look at the work.











Let's talk